The Lean Startup by Eric Ries
by Eric Ries
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The Lean Startup by Eric Ries is a groundbreaking guide that revolutionizes how businesses are built and products are developed. This book introduces the Lean Startup methodology, which emphasizes continuous innovation, rapid experimentation, and customer feedback to create successful, sustainable businesses.
Ries provides practical insights on how startups can avoid waste, test ideas efficiently, and pivot when necessary to achieve long-term success. With concepts like the Build-Measure-Learn loop, Minimum Viable Product (MVP), and validated learning, this book is a must-read for entrepreneurs, business leaders, and product managers looking to create innovative and scalable companies.
Whether you're launching a startup or transforming an existing business, The Lean Startup provides a roadmap to faster growth and smarter decision-making.
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